Beer Culture – Boozy Burger Brunch, NYC Burger Week

Beer Culture
328 West 45th Street, NYC

NY BURGER WEEK MAY 1-7, 2016
– 7 Days of delicious Burger events –

Kicking off National Hamburger Month, Schweid & Sons proudly brings you the Annual NYC Burger Week, May 1-7, 2016.

NYC Burger Week is 7 days of delicious and creative Hamburger events all over New York City

Hashtag = #NYCBurgerWeek
Tweet: @SchweidAndSons

The Boozy Burger Brunch is the one legacy event that happens during NYC Burger Week. While the Burger Week has evolved over the years this is the one event that always happens. Why? It’s where the Burger Week was originally born and the restaurant that hosts the event gets to hold that honor until they would like to give another restaurant a turn.

That’s what brought us back to Beer Culture, a part bar, part beer store, part gastro pub located in Hell’s Kitchen, this ain’t their first rodeo! They always have a great selection of rotating fresh craft beer on tap including a constant line up of local beers. If you’re really into something or curious to taste something else, head to the back of the bar where they also have a huge selection of American and beers from around the world available to purchase as packaged goods. If you’re into whiskeys, they always have a well curated list of them for you to explore.

Beer Culture regularly features our Certified Angus Beef All-American beef in both their Burgers, their meatball sandwich and their chili. It’s 100{ac6e72b93aea1d4d9fc638073263449a51587c3353b2bb23f0a1180fb3daf6fc} pure CAB Chuck. Less than 8{ac6e72b93aea1d4d9fc638073263449a51587c3353b2bb23f0a1180fb3daf6fc} of all beef, and only 25{ac6e72b93aea1d4d9fc638073263449a51587c3353b2bb23f0a1180fb3daf6fc} of Angus Cattle are worthy of being CAB and it makes for an excellent Burger! For this year’s event, Beer Culture decided to let people vote from 6 different Burger builds and the 3 most popular were served at the event. Attendees got to taste all 3 and then vote for their favorite.

At the end of the event, the Burger with the most votes is being added to the menu at Beer Culture for one week only and will be served in a half-pound size. Normally Beer Culture only offers sliders so this is a rare opportunity to sink your teeth into something totally different!

THE BEER CULTURE BOOZY BURGER BRUNCH
– Beer & Whiskey Pairing with 3 different Certified Angus Beef® Burgers –

Presented by Schweid & Sons and EatFamous, featuring Heaven Hill and Gun Hill Brewing Co

Sunday, May 1st, 2016
Beer Culture
328 West 45th Street, NYC
1:00, 2:30 and 4:00 pm seatings
Price: $30 advance, $35 day of

Ticket includes:

3 different, off-menu Mini Burgers made with Schweid & Sons Certified Angus Beef® Butcher’s Blend
- Each Burger will have a different build
- Certified Angus Beef® & Ground Beef Education from a Burger Expert
2 Craft Beers from Gun Hill Brewing Co
- Beer tasting presentation
A tasting of 2 bourbons from Heaven Hill: Larceny & Elijah Craig
- Whiskey tasting presentation
1 Vote for the Beer Culture Burger Championships
1 Certified Angus Beef® brand “Stress Bull” toy
A free copy of “The Art of the Burger Blend” by Schweid & Sons – a guide to the best cuts of beef in Hamburgers

Join Beer Culture for a very special Burger & Beer pairing brunch with Schweid & Sons. You’ll get taste 3 different off-menu mini-Burgers made Schweid & Sons CAB® Butcher’s Blend. All 3 Burgers will have different builds.

After you taste all 3, you’ll vote for your favorite. The Burger with the most votes will be served as a special for all of NYC Burger Week (May 1-7) at Beer Culture. It will also be, for the first time ever, the first full 1/3rd LB Burger ever served at Beer Culture!

To help you get through the tough decisions ahead of you, Certified Angus Beef® brand will be giving you a foam “stress bull” toy to help you squeeze out the stress.

Each of the 3 burgers will be accompanied by either a craft beer from Gun Hill Brewing Co or a whiskey from Heaven Hill. Dave Lopez from Gun Hill Brewery Co and “Bourbon Jess” from Heaven Hill will be on hand to walk you through tasting each of the drinks. Rev Ciancio from Schweid & Sons will be on hand to give you a brief education on Burgers as well what is Certified Angus Beef®.

The Burgers:

Saturday Morning Cartoon Burger
- – Fried Egg, Bacon, American Cheese on a French Toast
Poutine Burger
- – Tater Tots, Brown Gravy, Melted Cheese Curds
BBQ Burger
- – BC BBQ Sauce, Bacon, Cheddar, Fried Onion

3 @certifiedangusbeef Burgers, all off-menu. 2 bourbons from Heaven Hill. 2 rare beers from @gunhillbrewery. Plus a tasting and education course on beer, whiskey and beef from experts in the business. You’re not going to want to miss the @beerculturenyc Boozy Burger Brunch during #NYCBurgerWeek. There are only 4 tickets left. Get them now before they are gone! (Left to Right) Poutine Burger o – Tater Tots, Brown Gravy, Melted Cheese Curds BBQ Burger o – BC BBQ Sauce, Bacon, Cheddar, Fried Onion o Saturday Morning Cartoon Burger o – Fried Egg, Bacon, American Cheese on a French Toast

A video posted by Schweid And Sons – Burgers – 🍔 (@schweidandsons) on Apr 28, 2016 at 1:23pm PDT

The Whiskeys:

Larceny
Elijah Craig

4 year Burger Week veteran, Jessica Partington aka “Bourbon Jess,” gave everyone notes on how to taste bourbon as well as a brief history and education on both bourbons.

The Beers:

Purgatory Pale Ale
Rise Up Rye – a brand new beer brewed in conjunction with cast members from the Broadway musical “Hamilton”

Max Balkin, assistant brewer at Gun Hill walked us through a tasting of both beers while also giving some history and background about the brewery.

And the winner is …..

The Saturday Morning Cartoon Burger!

Get to Beer Culture before May 8th so you can try an half-pound version of this amazing Burger!

Thank you to Matt, Peter, Bo, Whaley and all the fantastic people at Beer Culture. We are honored to work with you and be featured regularly on your menu. We know how much effort you put into creating an interesting and unique beer list, whiskey offerings and food menu. While some of us (ahem) might be upset that Lil’ Smokey didn’t make the event, we live knowing that one of the best meatball sandwiches in NYC is always on the men there! Thank you to Dave Lopez and Max Balkin for your time and most certainly, you’re expertly made suds. For those that have attended in the past, you know we couldn’t do this without Bourbon Jess. Your knowledge and passion for the history and art of bourbon is impressive and inspiring. Thank you to the folks at Certified Angus Beef® for not only helping to curate delicious beef but making sure everyone went home with a stress bull. Most importantly, thank you to everyone who attended. Not only do we hope you had a great time but hopefully you learned a lot about beef, beer and bourbon. If you need a refresher, just visit Beer Culture for more!